In the year 2007, Apple Inc. gave an entire brand-new meaning to mobile technology by releasing its flagship gadget – the first-generation iPhone. The gadget served as an advantage for a mobile video game development industry, which was otherwise expanding with a “snail’s rate”. Later on, in the year 2008, the Web large Google likewise released “Android OS” and this ultimately started a war of apps, and both ended up being strong competitors. However, this proved worthwhile for the smartphone users, as the competition led to the advancement of much better mobile pc gaming apps with outstanding graphics, remarkable video game play as well as outstanding sound systems.
The Data and Predictions –
With the speed of time, companies brought development devices and innovations to develop much more sophisticated video gaming applications, to allure a larger piece of mobile enthusiastic populace. According to current statistics, in the year 2010, the smartphone as well as tablet video gaming app sales got to $898 million, and also it is anticipated to generate an earnings number of $1.6 billion by the year 2015.
The frustrating reaction experienced by the mobile pc gaming apps can be seen by the following facts –
53% of smart device owners play mobile video games on day-to-day basis
Smart device individuals invest 14.7 hrs each month, playing mobile games
93% people pay for pc gaming apps
100 million mobile gamers in U.S. alone
700 million download of Angry Birds application
Tiny tower created $3 million from in-app purchase
Significant earnings generation is through promotions
It deserves mentioning that the above figures show only a tiny insight of the entire mobile video gaming market. Nonetheless, with the innovation evolving with each passing day, the popularity of mobile games is anticipated to break all the previous documents.
Freemium Version or Paid Design – The Game Changers
The task of selecting the ideal tool for earnings generation has always been a video game changer. There are three primary profits designs in the mobile application growth sector:
Free Applications – The applications were supported with advertisements, to support profits generation.
Freemium (Free + Premium) Application – Free to download and install applications, however with in-app acquisition choices.
Paid Apps – One-time settlement for all the functions.
No doubt, the freemium model has shown productive lot of times, but the significant revenue generation is still lugged by paid game applications. Furthermore, the predictions by professionals mention that, the revenue from totally free, ad-supported games is expected to expand by 12.3%, by the year 2014. Therefore, with cost-free applications missing out on the “Flicker”, as well as freemium apps revealing far better possibility, the prospects of being innovative and efficient are greater in the latter. As a result, one could sense a balance in income generation between paid and freemium apps in coming years.
Word of Mouth – The Key Factor Of Downloads
Despite whatever the tool is, physical or virtual, the “word of mouth” constantly works as an effective means of promotion. Even as the business are spending heavy to promote their gaming apps, the stats suggest that “word of mouth” tool of publicity still holds the number-one setting in effectiveness. Based on a current survey:
Around 50% of adults learn about brand-new gaming applications from friends and family.
About 40% of adults learn from app stores, after reviewing the customer reviews and hot listing.
Regarding 25% of adults pick up from social networks websites.
Nevertheless, there is likewise a lengthy listing of mobile gaming web sites with a heavy increase of web traffic, present online that supplies Pokemon Hack video game reviews, upcoming applications, cheats and tips. So, companies ought to focus on making use of all kinds of reliable media networks to get maximum coverage and also make sure 100% promo of their apps.
With mobile gaming apps readily available totally free to play, it is very easy to fall-in and get absorbed in them. Additionally, from above statistics one can easily sense the raising popularity, the higher growth rate and also the possibility in Mobile Video game Advancement Sector.